{"id":29256,"date":"2025-12-15T08:40:34","date_gmt":"2025-12-15T08:40:34","guid":{"rendered":"https:\/\/vtpower.es\/?p=29256"},"modified":"2025-12-15T08:42:40","modified_gmt":"2025-12-15T08:42:40","slug":"vt-batteries-refuerza-su-papel-como-impulsor-estrategico-de-lucas-batteries-y-girling-batteries-en-oriente-medio-y-egipto","status":"publish","type":"post","link":"https:\/\/vtpower.es\/en\/blog\/2025\/12\/15\/vt-batteries-refuerza-su-papel-como-impulsor-estrategico-de-lucas-batteries-y-girling-batteries-en-oriente-medio-y-egipto\/","title":{"rendered":"VT Batteries reinforces its role as strategic driver for Lucas Batteries and Girling Batteries in the Middle East and Egypt"},"content":{"rendered":"
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VT Batteries consolidates in\n2025 acting as exclusive licensee for Girling Batteries (for GCC countries and Egypt) and Lucas Batteries (for\n(for GCC countries and Egypt) and Lucas Batteries (for Middle East countries, except GCC countries).\nGCC countries) <\/i><\/span><\/p><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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VT Batteries' role as a strategic partner of reference for both brands in the region is based on a strategy with local presence, strong alliances and a long-term vision.<\/p>

A 2025 marked by growth and brand activation<\/strong><\/p>

FY2025 is proving to be a pivotal year for VT Batteries in the Middle East and North Africa, with a clearly defined strategy by territories and brands, aligned with the official distribution licenses granted to the company<\/strong>. The company has intensified its commercial and branding activity with the objective of building sustainable value for Lucas and Girling brand batteries<\/strong>, We adapt each proposal to the real needs of the local markets.<\/p>

\u201cOur goal is not only to distribute products, but to develop brands with a strategic vision, close to the market and aligned with the expectations of our local partners.\u201d<\/em>, says Jos\u00e9 Miguel \u00c1lvarez, director of VT Batteries<\/strong>.<\/p>

Dubai trade fair: turning point with regional partners<\/strong><\/p>

The recent international trade show in Dubai was a key milestone for VT Batteries, strengthening relationships with distributors and strategic partners and generating significant commercial momentum for the batteries of the brands Lucas<\/strong> y Girling<\/strong> in territories where the company holds the official license.<\/p>

\u201cDubai has been a real catalyst. It has allowed us to show the strength of our project and the ambition we have for the development of Lucas and Girling batteries in these markets.\u201d<\/em>, notes Fernando Ruano, International Director of VT Batteries<\/strong>.<\/p>

Egypt: implementation and strategic reinforcement of Girling Batteries<\/strong><\/p>

As part of its roadmap for 2025, VT Batteries has realized a strategic visit to Egypt<\/strong>, one of the markets where is the exclusive licensee of Girling Batteries, Inc.<\/strong>, with the objective of to implement the brand and reinforce its positioning in the country<\/strong>.<\/p>

\u201cEgypt is a market with huge potential. Our priority is to implement Girling in a structured way, building trust and a strong network from the very beginning.\u201d<\/em>, he explains Sayed Aly, director of sales strategy and operations, VT Batteries<\/strong>.<\/p>

VT Batteries' commitment to Egypt reinforces its ambition to leading development in key North African markets<\/strong>, combining international experience with local knowledge.<\/p>

A shared vision for the future<\/strong><\/p>

\u201cOur responsibility is to grow Lucas and Girling brand Batteries in a consistent, strong and recognizable way in every market where we have a license. That is VT Batteries\u201d commitment to its brands and its partners.\"<\/em>, concludes Jos\u00e9 Miguel \u00c1lvarez<\/strong>.<\/p>

With a clear market orientation, strong local involvement and a well-defined strategy, VT Batteries is positioned as a reference in the activation and development of the energy accumulator business in the region.<\/strong>, The company's growth is expected to be sustained in the coming years.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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VT Batteries se consolida en 2025 actuando como licenciatario exclusivo de las Baterias Girling (para pa\u00edses de GCC y Egipto) y Bater\u00edas Lucas (para pa\u00edses de Oriente Medio, excepto pa\u00edses […]<\/p>\n","protected":false},"author":2,"featured_media":29222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-29256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/posts\/29256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/comments?post=29256"}],"version-history":[{"count":4,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/posts\/29256\/revisions"}],"predecessor-version":[{"id":29262,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/posts\/29256\/revisions\/29262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/media\/29222"}],"wp:attachment":[{"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/media?parent=29256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/categories?post=29256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vtpower.es\/en\/wp-json\/wp\/v2\/tags?post=29256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}