{"id":24137,"date":"2024-10-15T14:14:58","date_gmt":"2024-10-15T14:14:58","guid":{"rendered":"https:\/\/vtpower.es\/?p=24137"},"modified":"2025-03-13T11:11:35","modified_gmt":"2025-03-13T11:11:35","slug":"lucas-presente-en-aapex-fortaleciendo-su-presencia-en-el-mercado-estadounidense","status":"publish","type":"post","link":"https:\/\/vtpower.es\/fr\/blog\/2024\/10\/15\/lucas-presente-en-aapex-fortaleciendo-su-presencia-en-el-mercado-estadounidense\/","title":{"rendered":"LUCAS\u00ae \u00e0 l'AAPEX : renforcer sa pr\u00e9sence sur le march\u00e9 am\u00e9ricain"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"24137\" class=\"elementor elementor-24137\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fad7c0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fad7c0f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ce175d0\" data-id=\"ce175d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22482bf elementor-widget elementor-widget-spacer\" data-id=\"22482bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1237a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1237a4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-32f6391\" data-id=\"32f6391\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0076b7 elementor-widget elementor-widget-heading\" data-id=\"a0076b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lucas \u00e0 l'AAPEX : RENFORCER SA PR\u00c9SENCE SUR LE MARCH\u00c9 AM\u00c9RICAIN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43626a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43626a7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ed738a\" data-id=\"9ed738a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-017e9f1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"017e9f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0fbc8e4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0fbc8e4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-878cfd1\" data-id=\"878cfd1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-639f9ae elementor-widget elementor-widget-text-editor\" data-id=\"639f9ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La marque <a href=\"https:\/\/www.linkedin.com\/company\/lucas-automotive-aftermarket\/posts\/?feedView=all\" target=\"_blank\" rel=\"noopener\"><strong>LUCAS\u00ae LUCAS<\/strong><\/a>synonyme de <strong>qualit\u00e9<\/strong> y <strong>performance<\/strong> dans le secteur automobile, sera \u00e0 nouveau pr\u00e9sent\u00e9e lors de la prochaine \u00e9dition de la foire. <a href=\"https:\/\/www.aapexshow.com\/attendee\/?utm_medium=cpc&amp;utm_source=google&amp;utm_campaign=aapex24_attendee&amp;utm_content=nonbranded&amp;utm_term=las%20vegas%20auto%20parts%20show&amp;utm_campaign=AAPEX24+%7C+Google+%7C+Non-Branded+%7C+AAPEX24-0017&amp;utm_source=adwords&amp;utm_medium=ppc&amp;hsa_acc=6887280141&amp;hsa_cam=21263210782&amp;hsa_grp=164940806387&amp;hsa_ad=698412084415&amp;hsa_src=g&amp;hsa_tgt=kwd-355852674428&amp;hsa_kw=las%20vegas%20auto%20parts%20show&amp;hsa_mt=e&amp;hsa_net=adwords&amp;hsa_ver=3&amp;gad_source=1&amp;gclid=Cj0KCQjwo8S3BhDeARIsAFRmkONU6NQXAEAmKKqEZs4gwSERNXx1d64P_Taqp4-UspWWJgP8uSgp53YaAsgpEALw_wcB\" target=\"_blank\" rel=\"noopener\"><strong>AAPEX<\/strong> <\/a>\u00e0 Las Vegas de la <strong>5 au 7 novembre 2024<\/strong>. Cette pr\u00e9sence marque une \u00e9tape importante dans la strat\u00e9gie de l'Union europ\u00e9enne. <strong>l'expansion<\/strong> sur le march\u00e9 am\u00e9ricain.<\/p><p>Gr\u00e2ce \u00e0 la licence de la <strong>Piles LUCAS<\/strong> aux \u00c9tats-Unis, d\u00e9tenue par <a href=\"https:\/\/vtpower.es\/fr\/\"><strong>BATTERIES VT<\/strong><\/a>et \u00e0 la suite de l'accord de collaboration avec <strong>GLOBAL EO<\/strong>La marque consolide sa position sur le continent am\u00e9ricain. Le salon <strong>AAPEX<\/strong> est le cadre id\u00e9al pour pr\u00e9senter cette <strong>alliance strat\u00e9gique<\/strong> et pr\u00e9senter la large gamme de produits <strong>LUCAS\u00ae LUCAS<\/strong> aux principaux acteurs du secteur.<\/p><p>\u00a0<\/p><h4><strong>Principales \u00e9tapes de la pr\u00e9sence de LUCAS\u00ae \u00e0 l'AAPEX :<\/strong><\/h4><ul><li><strong>Gamme de produits<\/strong>LUCAS\u00ae pr\u00e9sentera une gamme compl\u00e8te de <strong>batteries<\/strong> pour tous les types de v\u00e9hicules, de <strong>voitures<\/strong> \u00e0 <strong>v\u00e9hicules industriels<\/strong>\u00e0 travers <strong>motos<\/strong> y <strong>applications marines<\/strong>. Notre force principale r\u00e9side dans notre gamme de <strong>Batteries AGM\/EFB (Start &amp; Stop)<\/strong> de fabrication europ\u00e9enne, reconnus pour leur qualit\u00e9.<\/li><li><strong>R\u00e9seau commercial<\/strong>La foire sera l'occasion de tisser des liens plus \u00e9troits avec <strong>distributeurs<\/strong> y <strong>fabricants<\/strong>Le r\u00e9seau de vente de LUCAS\u00ae aux \u00c9tats-Unis a \u00e9t\u00e9 \u00e9largi, sous l'impulsion de notre \u00e9quipe de vente. <strong>Vice-pr\u00e9sident de VT NORTH AMERICA<\/strong>Michael Lee.<\/li><li><strong>Positionnement de la marque<\/strong>LUCAS\u00ae renforce son image en tant que marque d'excellence. <strong>qualit\u00e9<\/strong> y <strong>fiabilit\u00e9<\/strong>de rivaliser avec les principaux acteurs du march\u00e9.<\/li><\/ul><h3>\u00a0<\/h3><h4><strong>Strat\u00e9gie de pr\u00e9sence de l'AAPEX<\/strong><\/h4><p>La pr\u00e9sence de <strong>LUCAS\u00ae LUCAS<\/strong> \u00e0 l'AAPEX r\u00e9pond \u00e0 une strat\u00e9gie claire :<\/p><ul><li><strong>Consolidation de la marque<\/strong>Faire conna\u00eetre LUCAS\u00ae \u00e0 un public plus large et le positionner comme une r\u00e9f\u00e9rence dans le domaine de la sant\u00e9 publique. <strong>batteries<\/strong>.<\/li><li><strong>Augmentation de la part de march\u00e9<\/strong>P\u00e9n\u00e9trer de nouveaux segments et canaux de distribution pour augmenter les ventes.<\/li><li><strong>Renforcer les relations avec les clients<\/strong>: Offrir un service de qualit\u00e9 et personnalis\u00e9 aux clients am\u00e9ricains.<\/li><\/ul><p>Selon les termes du directeur commercial de <strong>BATTERIES VT<\/strong>Selon Miguel \u00c1lvarez, la participation de LUCAS\u00ae \u00e0 l'AAPEX \"est un autre signe de l'engagement de notre entreprise \u00e0 l'\u00e9gard de la marque pour cro\u00eetre et s'\u00e9tendre sur le march\u00e9 am\u00e9ricain\". Avec une offre de produits de plus en plus compl\u00e8te et une strat\u00e9gie commerciale solide, LUCAS\u00ae est en train de devenir l'un des principaux acteurs du march\u00e9 am\u00e9ricain.<strong> industrie des batteries<\/strong> dans les ann\u00e9es \u00e0 venir.<\/p><p>Avec cette foire, <strong>BATTERIES VT<\/strong>pr\u00e9sent dans plus de 50 pays de mani\u00e8re r\u00e9currente et titulaire d'une licence de <strong>Piles LUCAS<\/strong> y <strong>GIRLING\u00ae GIRLING<\/strong> dans plus de 100 pays \u00e0 travers le monde, renforce son engagement en faveur de la protection de l'environnement. <strong>ZF AFTERMARKET<\/strong> dans le d\u00e9veloppement international.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3895e2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3895e2f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23e0377\" data-id=\"23e0377\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-adc1e19 elementor-widget elementor-widget-image\" data-id=\"adc1e19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1.webp\" class=\"attachment-full size-full wp-image-26174\" alt=\"\" srcset=\"https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1.webp 1024w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-300x300.webp 300w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-150x150.webp 150w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-768x768.webp 768w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-12x12.webp 12w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-400x400.webp 400w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-100x100.webp 100w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-600x600.webp 600w, https:\/\/vtpower.es\/wp-content\/uploads\/2024\/10\/POST-LUCAS-AAPEX-2024-LA_ns-002-1024x1024-1-64x64.webp 64w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4100041 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4100041\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7e086a\" data-id=\"e7e086a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c187cc elementor-widget elementor-widget-spacer\" data-id=\"2c187cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Lucas presente en AAPEX: FORTALECIENDO SU PRESENCIA EN EL MERCADO ESTADOUNIDENSE La marca LUCAS\u00ae, sin\u00f3nimo de calidad y rendimiento en el sector automotriz, se presenta de nuevo en la pr\u00f3xima [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":24139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/posts\/24137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/comments?post=24137"}],"version-history":[{"count":12,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/posts\/24137\/revisions"}],"predecessor-version":[{"id":26177,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/posts\/24137\/revisions\/26177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/media\/24139"}],"wp:attachment":[{"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/media?parent=24137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/categories?post=24137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vtpower.es\/fr\/wp-json\/wp\/v2\/tags?post=24137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}