{"id":28963,"date":"2025-09-23T07:26:00","date_gmt":"2025-09-23T07:26:00","guid":{"rendered":"https:\/\/vtpower.es\/?p=28963"},"modified":"2025-09-23T07:27:37","modified_gmt":"2025-09-23T07:27:37","slug":"lucas-desembarca-en-ecuador-con-el-respaldo-de-vtbatteries-y-gran-marcelino","status":"publish","type":"post","link":"https:\/\/vtpower.es\/pt\/blog\/2025\/09\/23\/lucas-desembarca-en-ecuador-con-el-respaldo-de-vtbatteries-y-gran-marcelino\/","title":{"rendered":"LUCAS desembarca no Equador com o apoio da VTBatteries e da Gran Marcelino"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"28963\" class=\"elementor elementor-28963\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1476e36 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1476e36\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7030034\" data-id=\"7030034\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-831f50f elementor-widget elementor-widget-spacer\" data-id=\"831f50f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a2da70 elementor-widget elementor-widget-heading\" data-id=\"3a2da70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><p style=\"text-align:justify\"><i>Recentemente, <b>VT<\/b><\/i><b><i><span style=\"font-family:&quot;Arial&quot;,sans-serif\">\u202f<\/span>Pilhas<\/i><\/b><i>, na qualidade\nde licenciado global da prestigiada marca <b>LUCAS\u00ae<\/b>, consolidou\na sua expans\u00e3o na Am\u00e9rica Central e na Am\u00e9rica do Sul. <\/i><span style=\"text-align: center\"><\/span><\/p><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9100163 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9100163\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1596c43 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1596c43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em><strong>Equador<\/strong>, com uma frota autom\u00f3vel em crescimento e uma economia em desenvolvimento, representa um mercado estrat\u00e9gico para os produtos de alto desempenho que oferece <strong>LUCAS<\/strong>. O Equador \u00e9 um dos \u00faltimos mercados da Am\u00e9rica do Sul onde a marca LUCAS est\u00e1 presente, ap\u00f3s v\u00e1rias tentativas de entrar num mercado altamente competitivo.<\/em><\/p><p><strong><em>VT<\/em><\/strong><em><strong>\u202fBaterias<\/strong> \u00e9 o licenciado exclusivo em m<\/em><em>Mais de 70 mercados internacionais, entre os quais muitos pa<\/em><em>\u00edses de Am<\/em><em>na Am\u00e9rica, o que lhe permite comercializar baterias<\/em><em>sistemas automotivos, industriais e mar\u00edtimos sob a marca LUCAS, com esta<\/em><em>normas de fabrico<\/em><em>Qualidade de primeira classe, durabilidade e adaptabilidade tecnol\u00f3gica<\/em><em>L\u00f3gica. Com este acordo, a marca refor\u00e7a a sua presen\u00e7a na regi\u00e3o andina, onde j\u00e1 tem v\u00e1rios projetos em curso na Col\u00f4mbia e negocia\u00e7\u00f5es em fase avan\u00e7ada na Venezuela.<\/em><\/p><p><em>No Equador, a importa\u00e7\u00e3o de baterias \u00e9 regulamentada pela normativa INEN, que exige a codifica\u00e7\u00e3o das baterias a importar, em conformidade com o Regulamento RTE INEN 115 relativo a \u201cBaterias de chumbo-\u00e1cido para ve\u00edculos motorizados\u201d do SERVI\u00c7O EQUATORIANO DE NORMALIZA\u00c7\u00c3O (INEN), que estabelece os requisitos de fabrico de acordo com a norma IEC 60095-1 e determinados requisitos relativos ao acondicionamento, embalagem e rotulagem dos produtos. Al\u00e9m disso, devem ser inclu\u00eddos pictogramas de seguran\u00e7a e ambientais.<\/em><\/p><p><em>A entrada no mercado do Equador \u00e9 feita em parceria com o GRUPO GRAN MARCELINO, uma empresa com vasta experi\u00eancia no com\u00e9rcio internacional, especialmente na cadeia de abastecimento sul-americana. O desenvolvimento da marca LUCAS prev\u00ea a adapta\u00e7\u00e3o da estrat\u00e9gia global da VT ao mercado equatoriano: promovendo parcerias com distribuidores locais, estruturando a log\u00edstica de importa\u00e7\u00e3o e realizando dilig\u00eancias essenciais junto das autoridades aduaneiras para agilizar a homologa\u00e7\u00e3o e a importa\u00e7\u00e3o das baterias LUCAS.<\/em><\/p><p><em>A entrada de <strong>VT<\/strong><\/em><strong><em>\u202fBaterias<\/em><\/strong><em>, com a marca <strong>LUCAS\u00ae<\/strong>, em parceria com a GRAN MARCELINO, no competitivo mercado do EQUADOR, representa uma oportunidade para os clientes que procuram a excel\u00eancia de uma marca como a LUCAS, com 150 anos de experi\u00eancia no mercado autom\u00f3vel.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7205717 elementor-widget elementor-widget-spacer\" data-id=\"7205717\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5b31d79 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5b31d79\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-80bf160\" data-id=\"80bf160\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7dc8567 elementor-widget elementor-widget-image\" data-id=\"7dc8567\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1102\" height=\"328\" src=\"https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31.png\" class=\"attachment-full size-full wp-image-28967\" alt=\"\" srcset=\"https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31.png 1102w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-300x89.png 300w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-1024x305.png 1024w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-768x229.png 768w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-18x5.png 18w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-600x179.png 600w, https:\/\/vtpower.es\/wp-content\/uploads\/2025\/09\/Diseno-sin-titulo-31-64x19.png 64w\" sizes=\"(max-width: 1102px) 100vw, 1102px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-498a7aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"498a7aa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-208a9c1\" data-id=\"208a9c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fb7b0c elementor-widget elementor-widget-spacer\" data-id=\"4fb7b0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Recientemente, VT\u202fBatteries, en calidad de licenciatario global de la prestigiosa marca LUCAS\u00ae, ha consolidado su expansi\u00f3n en Centro y Sudam\u00e9rica. Ecuador, con un parque automotor creciente y una econom\u00eda en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":28965,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[1],"tags":[],"class_list":["post-28963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/posts\/28963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/comments?post=28963"}],"version-history":[{"count":5,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/posts\/28963\/revisions"}],"predecessor-version":[{"id":28970,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/posts\/28963\/revisions\/28970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/media\/28965"}],"wp:attachment":[{"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/media?parent=28963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/categories?post=28963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vtpower.es\/pt\/wp-json\/wp\/v2\/tags?post=28963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}