The historic battery brand Willardwith more than a century of experience and recognized for its commitment to innovation and sustainability, has taken an important step in its global expansion. Thanks to a collaboration agreement with the exporter VT BatteriesWillard will reach Europe, strengthening its presence in new markets and offering its advanced energy solutions to an increasingly wider audience.

The agreement with VT Batteries enables Willard to offer its wide range of products on the European continent, ranging from automotive starter batteries to solutions for industrial vehicles and renewable energy systems. This product diversification ensures that Willard can meet the growing demands for clean and reliable energy in Europe, a market that has shown particular interest in high quality and sustainable energy solutions.

"For Baterías Willard, reaching Europe through VT represents an opportunity to continue to transcend borders and conquer a new market through a product that is characterized by its high quality, guaranteeing durability and reliability to our users.". Miguel Sehuanes, Commercial Director of Willard Batteries.

Commitment to Innovation and the Environment

Since its founding, Willard has evolved as a benchmark brand in the energy sector. This legacy of more than one hundred years not only endorses its experience and commitment to quality, but also its dedication to innovation and respect for the environment. Over the years, Willard has implemented state-of-the-art technologies in the manufacture of its batteries, ensuring that each product meets the highest standards in durability, performance and sustainability. These distinctive qualities are aligned with the vision of VT Batteriesa company recognized globally for its focus on the expansion of automotive and energy brands.

Miguel Alvarez y David HernandezVT Batteries, Directors of VT Batteries, point out that this agreement is a unique opportunity: "The European market is increasingly demanding energy solutions that are not only efficient, but also environmentally friendly. With Willard, we are not only bringing a long-established brand to the continent, but also a commitment to innovation and sustainability."

A Bright Future for Willard in Europe

Thanks to this partnership, European consumers will be able to access the quality and reliability of Willard batteries, benefiting from its century-old experience and cutting-edge technology. This agreement represents a powerful synergy between a long-established brand like Willard and an experienced distributor like VT Batteries, with a strong network and experience in the European market. With this alliance, Willard and VT Batteries are poised to lead a new era of safe, efficient and sustainable energy in Europe.

This agreement between Willard y VT Batteries marks the beginning of an expansion that strengthens the positioning of both brands in the global energy sector and contributes to a transition towards more responsible and sustainable energy sources.