Panama, another demonstration of the power of the LUCAS brand

Lucasthe emblematic British brand, which this year celebrates its 150th anniversary, has been one of the main protagonists at the fair. Latin Expo Parts held in Panama City. Thanks to the impetus of VT BatteriesLucas, the brand's official licensee, presented its range of products with a renewed image and an extraordinary reception by the professional public.

With a careful staging and personalized attention, the Lucas booth attracted all visitors to the event. Its catalog, service image and iconic brand, generated a strong interest among the attendees, consolidating its position as a reference brand at international level.

Fernando RuanoVT Batteries' international director, highlighted the success of this participation:

"It has been a great success. In Panama, the value of a historic brand like Lucas, which combines legacy and technology with a modern and competitive proposal, has been recognized. Being able to present its catalog and brand image has been key to connecting with a market that values both innovation and tradition."

During the event, numerous business contacts were established that open the door to future strategic alliances in the region, reinforcing Lucas' expansion plans in Central America and the Caribbean.

With this successful participation, Lucas reaffirms its presence in the Latin market with renewed strength, while VT Batteries consolidates its role as a key partner for its international development.

VT and Lucas, the union between leaders in the service of the sector.

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