Author: Marketing VTBatteries

LUCAS, leader in Argentina Since the end of 2021, VT BATTERIES became the exclusive licensee of LUCAS for South America, including Argentina. This alliance has been key to position LUCAS batteries as a reference in the Argentine market, thanks to their recognized quality, advanced technology and low maintenance, both in automotive and industrial applications.The success of LUCAS in Argentina is not the result of chance. It is the direct result of a joint strategy with FISPA ARGENTINA, a leading company in the national auto parts industry and licensee of other LUCAS product lines. This collaboration has made it possible to build an ecosystem...

Panama, another demonstration of the power of the LUCAS brand Lucas, the iconic British brand celebrating its 150th anniversary this year, was one of the main protagonists at the Latin Expo Parts fair held in Panama City. Thanks to the support of VT Batteries, the brand's official licensee, Lucas presented its range of products with a renewed image and an extraordinary reception from the professional public.with a careful staging and personalized attention, the Lucas stand attracted all visitors to the event. Its catalog, service image and iconic brand, generated a strong response from the...

150 years of the Lucas brand Lucas Automotive, the world-renowned automotive parts supplier and proud licensee of VTBatteries, is proud to celebrate its 150th anniversary. Since the company's founder, Joseph Lucas, opened his first shop in 1875, the Lucas name has been synonymous with quality, innovation, longevity and expertise. Now, 150 years later, Lucas continues to supply the industry - and the world - with parts and solutions that are second to none.From the "King of the Road" bicycle lamp to the first starters and dynamos; from the founding of Lucas Aerospace in...

Lucas lands in Tunisia with VTBatteries and JOMAA The historic British brand LUCAS, a symbol of quality and performance in the battery industry, is entering a new phase of expansion in North Africa. This launch in Tunisia is made possible by VT Batteries and JPA of the JOMAA Group, one of the country's leading multi-sector groups.With nearly four decades of experience, the JOMAA Group has established itself as a leader in the Tunisian tire market, recognized for its professionalism and expertise. All of this with a constant focus on product quality and...

Lucas, present in Panama: Stand 4005 The iconic Lucas brand, a global benchmark in the aftermarket sector, will be present at the next edition of the Latin Autoparts Expo, to be held from July 9 to 11 at the Panama Convention Center. This event, one of the most important in the automotive aftermarket in Latin America, will bring together manufacturers, distributors and professionals from all over the continent. In this edition, Lucas will participate with VT Batteries, the brand's official licensee for the battery line, reinforcing its commitment to the Latin American market.A very special year: 150 years of history The presence...

VTBatteries, new partner of ANCERA VT Batteries, a leading company in energy storage solutions, has formalized its incorporation as a new partner of ANCERA, the organization that represents companies in the sector of independent distribution of spare parts in Spain.this strategic step represents a new step forward in the plan of growth and consolidation of the company in the domestic market, strengthening its position within the automotive aftermarket system.since its inception, VT Batteries has opted for a comprehensive management of the distribution chain, covering from import to after-sales service. Its customer orientation, the...

LUCAS, present at the Abidjan Fair from September 11 to 15 In a particularly significant year for its 150th anniversary, LUCAS Batteries announces its participation in the next edition of the international fair in Abidjan, reaffirming its strong commitment to the development of the African market. The brand, with 150 years of history behind it, will take advantage of this key event to show its strength, trajectory and vision for the future in one of the most dynamic markets of the continent.during the days of the fair, LUCAS will present its full range of automotive solutions in batteries and filters, highlighting especially its products...

VTPower sweeps AUTOMEC 2025 together with LUCAS and LUCAS OIL AUTOMEC São Paulo 2025 is consolidated as the most important event of the automotive aftermarket sector in Latin America. VT Power shined in this edition together with its licensee brands: LUCAS and LUCAS Oil, attracting a key audience of professionals, distributors and industry experts. Both booths became focal points of the show, reflecting VT Power's commitment to innovation, quality and leadership in the automotive aftermarket. LUCAS: legacy, innovation and leadership in automotive batteries With more than 150 years of history, LUCAS demonstrated why...

VTBatteries triumphs at Motortec: solutions to any need for energy accumulators VT Batteries' participation in Motortec 2025 has been a real success. During the days of the fair, VT Batteries has proved to be the answer to any need for energy accumulators, consolidating itself as a strategic partner for all visitors looking for quality, innovation and customized solutions.what has made VT Batteries really different in this edition has been its personalized attention and responsiveness. Each visitor who came to our stand received individualized advice, finding a precise answer to their specific needs. Thanks to a...

LUCAS arrives in Egypt with VT and Chloride VT Batteries continues to take firm steps in its international expansion strategy. On this occasion, it does so by announcing the signing of a sub-licensing agreement with ZF Group and Chloride Egypt S.A.E., by which the renowned Lucas Automotive Aftermarket brand officially enters the Egyptian market, one of the most relevant in North Africa.The agreement makes Chloride Egypt, the largest battery manufacturer in the country and a leader in energy solutions, the exclusive distributor of the Lucas brand in Egypt. This strategic alliance means...